Background
Boost Media was an Indianapolis start-up agency, specializing in web and mobile app development. They found a niche in developing mobile first apps and software, while developing brands.
Boost Mobile is/was a cell phone service provider. The two companies didn’t compete for business per se, however, the confusion was apparent at times. So, Boost Media, decided it was time to rebrand itself, and embraced a new name. No longer Boost, the new name–LiveLink would be their name going forward.